The HMA is the leading professional body for hotel marketers and advocates for best marketing practice within the hospitality sector. With a reach across the whole of the UK hotel and hospitality sector – with marketing, sales and PR managers, and GMs and hotel owners involved – we have a range of events and marketing communications which reach our members and wider community throughout the year.
We have created a package of activities to give partners the greatest publicity across the marketing spectrum within the hotel industry. The HMA is administered with the support of HOSPA, helping to ensure the widest possible exposure for your company.
OPTION 1: PREMIUM HMA PARTNER for 2021 £5,000
This top tier of partnership is limited to just 5 companies with a non-competing core product and has the following benefits:
- Year-round Premium Partner brand exposure and click-through on the HMA website, including a Premium Supplier Directory 200-word company/product profile, logo and contact details/weblink (worth £495)
- A category sponsorship of the prestigious HMA Hotel Marketing Awards, with all its incumbent benefits (see next page) (worth £1,500)
- HMA/HOSPA membership for 3 members of your team (worth at least £450)
- One main solus emailer as a Premium HMA Partner to the HMA database (content supplied by partner) which could include a special offer if you wish
- The option to be invited to put forward thought-leadership articles for our Blog platform on the HMA website (we reserve the right to curate and edit website content)
- A rotating home-page display advert (rotating year-round with a maximum of four other Premium HMA Partners) on the HMA website
- Two complimentary tickets to all HMA seminar events and the Awards, and the possibility of speaking on a panel at one seminar pa (subject to Covid restrictions)
- Use of a “Hotel Marketing Association Partner” logo on your own website and publicity materials
OPTION 2: HMA AWARDS CATEGORY SPONSORSHIP £1,500 – £2,500
The 27th HMA Hotel Marketing Awards will take place in Spring 2021 and entries open this November.
The annual HMA Hotel Marketing Awards are the dedicated celebration of marketing excellence by hotels, groups, agencies and marketing professionals in the calendar year. This popular sponsorship opportunity is available to a limited number of “award category” sponsors and will be available whether the Awards in 2021 is held virtually or physically. Sponsorship benefits include:
- Category Sponsor brand exposure and click-through on the Awards pages on the HMA website, including company/product logo
- Brand exposure in all HMA Hotel Marketing Awards communications relating to the category, before during and after the event.
- HMA/HOSPA membership for 2 members of your team
- The option to be invited by the HMA to put forward thought-leadership articles for our Blog platform on the HMA website (we reserve the right to curate and edit website content)
- 3 complimentary tickets to the HMA Hotel Marketing Awards (physical or virtual), and 2 free tickets for all HMA seminar events (subject, of course, to Covid restrictions)
- HMA Supplier Directory 100-word company/product profile, logo and contact details/weblink
- Use of an “HMA Hotel Marketing Awards Partner” logo on your own website and publicity materials
Award category sponsorship 2020/21 – options:
- Young Marketer of the Year 2020/21 £2,500 Allocated
- Agency Young Marketer of the Year 2020/21 £2,500
- Best Partnership Marketing 2020/21 £1,500 Allocated
- Best Customer and/or Employee Engagement 2020/21 £1,500
- Best Social Media Campaign 2020/21 £1,500 Allocated
- Best Innovation 2020/21 £1,500 Allocated
- Best Local Community Activities 2020/21 £1,500 Allocated
To progress this partnership, or if you have any questions, please do not hesitate to contact us through the form below.