The purpose of a hotel brand, at its core, is to allow the owner of a hotel to increase the number...
Marketing Advice
How Artificial Intelligence Will Bring the Human Touch Back to...
Artificial Intelligence (AI) Without the Technicalities The problem with all new hotel technology...
Barriers to Book: How to increase Direct On-line Bookings
Introduction So many independent hotels focus energy on driving ‘followers’, ‘likes’ & ‘shares’...
Facebook Could Be Your Best Value Channel in 2018
Back in 2012, most Facebook Pages saw around 16% reach. In early 2014, this dropped to 2%. Now, in...