Date: 30th September 2013
Time: 18:00 – 21:00 Evening includes wine/soft drink and canapés and an opportunity to network with peers from the industry before and after the presentation.
Radisson Blu Edwardian Hampshire Hotel
31-36 Leicester Square
£28 HMA/CIM/CIMTIG/HOSPA Members
£38 Non Members
CPD Hours: 2
What are the major digital trends for 2014 and how can you be sure you are ready to take advantage of the opportunities they present? In association with American Express, the Hotel Marketing Association is delighted to bring you three amazing speakers for this Digital Marketing event. Digital Trends 2014 is timed so your learning can still influence next year’s plans and is a crucial event for marketers and hotel managers that want to ensure they are informed and ready for 2014.
Speakers will give their views and insights from both the hotel industry and share with you what can be learnt from what is happening in other sectors.
Gregory Roekens, Chief Technology Officer AMV BBDO, anticipates and implements the next digital breakthrough. He has 15 years’ experience working with brands such as IBM, Microsoft, Ford, Jaguar, Orange, Vodafone, easyJet, Diageo, Tesco, Levi’s, Sky, Carphone Warehouse and Bank of America to name but a few. Follow Gregory @roekens.
Jeremy Waite, is a well respected speaker on digital marketing and as Head of Social Strategy at Adobe EMEA, works with large enterprise clients to build digital marketing strategies focused around social media. Jeremy will give his view on the major trends in social media – how they will impact purchase behaviour and what marketers should be doing to anticipate and respond to these trends. Follow Jeremy @jeremywaite.
Karen Fewell, better known as the Digital Blonde is a regular speaker, a CIM lecturer and digital marketing consultant. She specialises in digital and social business within the hospitality and foodservice sectors. Karen will share findings from her research into why people share experiences on social networks and what this means for your 2014 digital strategy. Understanding the behaviour and psychology of your hotel customers has never been so important. Follow Karen @DigitalBlonde.
Tweet about this event using #DigiTrends14