EVENTS
View upcoming events from the HMA, HOSPA and our partners & sponsors
Navigating the AI-Driven Buyer’s Journey: Insights and Strategies for 2025

Date & time:
Location
Hosted by:
Wednesday 7th May 2025 | 11:00am
Online
HMA & For-Sight
Join this targeted webinar for hoteliers and hospitality professionals to explore how artificial intelligence is reshaping the customer journey. Learn how AI influences guest interactions, search behavior, and content visibility, and discover strategies to stay competitive in a rapidly evolving market.
Key Takeaways:
Understand changing customer touchpoints in the AI era
Adapt to AI-driven search trends
Create content that reaches through AI filters
Enhance CRM and email marketing strategies with AI
Overcome challenges in maintaining online visibility
Gain practical insights and future-ready strategies to enhance guest engagement. Register now to stay ahead in hospitality!
The HMA Hotel Marketing Awards 2025

Date & time:
Location
Hosted by:
Monday 16th June 2025
The Savoy Hotel London
HOSPA/HMA
The 30th HMA Hotel Marketing Awards will recognise & celebrate Marketing Best Practice in the UK hotel industry, as well as the best marketing talent at a prestigious event in June 2025. Please note the deadline for entries is 5pm Friday 14th March 2025.
Centelli x HOSPA: Charity Golf Day

Date & time:
Location
Hosted by:
Thursday 14th August 2025
The Brabazon Course, The Belfry
Centelli & HOSPA
We are excited to announce that Centelli will be hosting its first Annual Charity Golf Day in association with HOSPA and proudly supporting two incredible and well-deserving charities, Less Survivable Cancers Taskforce and Hospitality Action. What can you expect from your day?
- Golf!
- Auction
- Raffle
- Beat the Pro / Pay the Pro
- Hole-in-one Contest
- Dinner
Costs: £360 per person or £1,360 for a Fourball - click on the link for more details and how to register.
HOSPACE 2025

Date & time:
Location
Hosted by:
Thursday 13th November 2025
Royal Lancaster London
HOSPA
Join us in our 20th year for the ultimate gathering of hospitality professionals at our annual conference - where industry leaders, innovators and changemakers come together for a day of networking, insightful discussions and forward-thinking workshops.
Immerse yourself in thought-provoking sessions led by top experts, tackling the most pressing issues in hospitality today. Gain invaluable knowledge, exchange ideas and stay ahead of industry trends.
Cap off the day in style at our prestigious gala dinner and awards ceremony - an evening of celebration, recognition and connection with the best in the business. Don’t miss this opportunity to elevate your career and expand your network in the hospitality world!