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2022 Industry Survey
2022 Industry Survey As the leading body for hotel marketers in the UK, The Hotel Marketing Association would like to know more about how...
Nov 26, 2021
How to fill remaining spaces for 2021
Have a plan. Your festive campaign plan was well thought through so monitor, learn and adjust so you can put more focus on what is...
Nov 9, 2021
How to use this festive season to sell 2022
Capture prospects that didn’t convert and ask if they want to opt in to your regular communication or a special festive season list....
Nov 9, 2021
For-Sight
personalising the guest experience at every touchpoint automating your transactional communications (pre, on and post-stay) tracking the...
Oct 21, 2021
Oct 21, 2021
Oct 21, 2021
2021 Hotel Marketing Awards Winners
2021 Hotel Marketing Awards Winners Celebrating those who champion and inspire marketing excellence within the sector since 1994, the...
Sep 12, 2021
What the Ban on Advertising Unhealthy Foods Means for Hotels
V ads for High Fat, Sugar, Salt (HFSS) food & drinks before 9pm. They have been banned during specific children’s TV programmes since...
May 16, 2021
Hotel Marketing Awards at St Pancras Renaissance Hotel London
Hotel Marketing Awards 2021 This year’s awards ceremony took place at St. Pancras Renaissance Hotel London on Monday 13th September,...
May 12, 2021


Understanding tech stacks; modernise your guest experience without splashing out
Understanding tech stacks; modernise your guest experience without splashing out For years, hotel systems were dominated by a few big...
Apr 28, 2021
Wellness and Wellbeing
Wellness and Wellbeing There is currently much anxiety and uncertainty in many of our lives. This webinar, aimed at the hotel industry,...
Apr 18, 2021


HMA Spotlight on… Pauline Houston, co-founder of HUGS UK
HUGS UK a not for profit initiative founded in 2020 as a response to the number of redundancies in the hospitality sector during...
Mar 16, 2021
As a client, how do I get the best out of a recruitment consultancy?
You need to be clear on what key aspects of marketing drive your business and what strategies you are looking to focus on in the future,...
Mar 9, 2021
Why LinkedIn is the place to be in 2021
Attend a course or networking event and share what you learnt. Write a blog or a LinkedIn article about something topical happening in...
Feb 23, 2021
Marketing leadership skills - Innovation
Question how things have been done before. When setting goals and targets, give your team the autonomy to be creative as to how they can...
Feb 16, 2021


Leading through COVID
2020 has been a year and a half for those leading businesses in tourism and hospitality. Whether large or small, global chain or family...
Feb 11, 2021




HMA Spotlight on…Jessica Marsh
What are your main responsibilities when it comes to marketing? I always find that individuals who work in other areas of hotels are...
Jan 27, 2021

HMA Spotlight on… Leslie Sarfati
Tell us a little about yourself and your current role I am a citizen of the world with a French passport. I have lived in 5 countries -...
Jan 7, 2021
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