By Pamela Carvell, HMA Life President INTRODUCTION The concepts of surge pricing and dynamic pricing entered public consciousness after...

This article summarises some of the strategies suggested by the panel of experts at The HMA's event 'The direct channel masterclass'.

Details of the 29th HMA Hotel Marketing Awards Ceremony in 2024 coming soon

www.hotelmarketingconference.co.uk, and if you use the special code HMA2023 or HOSPA2023 when registering, you'll be able to book places...

Webinar: Can creative marketing provide hotels with a solution to the worst staffing crisis in living memory? Nearly every independent...

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Email is still one of the highest ROI channels out there. Join Jamie McBride, Head of Marketing at For-sight and Harry Fielder, HMA...

Come and see who wins, click to book your tickets.

You have until 31 January to submit your entry to the 27th HMA Hotel Marketing Awards! Check out our YouTube Channel for advice from past...

Hotel Marketing Awards 2021 This year’s awards ceremony took place at St. Pancras Renaissance Hotel London on Monday 13th September,...

Understanding tech stacks; modernise your guest experience without splashing out For years, hotel systems were dominated by a few big...

How to generate Creative Content and 2021 trends Struggling to create creative and shareable content? Looking at your content plan for...

TV gold for hotels: The reality of TV fly-on-the-walls and are they for you? Travel programmes have never been as loved on TV as they are...

Paid Search: Insights and Advice for Marketers in the ‘New Normal’ Join our webinar to learn from leading experts in paid search...

Insights, Ideas and Innovation from the Hotel Sector and Beyond Join our webinar to explore some of the latest industry insights and...

How to attract the next generation (and current!) to your hotels 30th January 2020 The under-35 traveller is no longer a niche in the...

2020 Vision – The Year Ahead As hotel marketers plan for the year ahead, we search for the latest trends, technology and campaign ideas...

John Daniels, Digital Marketing Consultant and Founder of The Lean Marketer Martin Jordan, Director of Innovation at Equator Date:...

MARKETING DINE-AMICS Are hoteliers set up to achieve success with their F&B outlets when even the most recognisable restaurant names on...